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Jom Baca

01 November 2012

Promote 'Halal' Malaysian Chinese cuisine


It is one of the highlights of the Fabulous Food 1Malaysia event, which takes place from Nov 9 to 11.

The competition will promote halal Malaysian Chinese cuisine to the world.

It is organised by the Malaysia Selangor and Federal Territory Ku Su Shin Choong Hung Restaurant Association (MSFTKSSCHRA) and the Tourism Ministry.

Muslim chefs from Malaysia and China are taking part in the event.

Association president Lum Tuck Loy said the contest was being held again because of the good response to last year's competition.

"This year, the competition will develop the distinctive features of international halal cuisine to upgrade the professional status of international halal Chinese food, allowing it to be applauded by the world."

Lum said representatives of the food and beverage industry in various regions of China had been invited.

He said participants must prepare a halal hot dish using their creativity, unique style and techniques.

"They need to bring out the characteristics of Chinese cuisine," he said.

The top three participants and the restaurants they represent will each receive a trophy, certificate and medal.

"The winner will also receive US$1,000 (RM3,040)," Lum said.

"The panel of judges will include highly respected local and foreign chefs and foodies," he said.

The sponsors of the competition are Lee Kum Kee, Knife, W.S. Stainless Steel Tech Sdn Bhd and Hai Kee Trading.

Lum said registration for the competition closes today.

"We hope Muslim chefs employed by international halal food restaurants or hotel food and beverage departments will participate in this competition."

For details, call the association at 03-2144 8791 or email kusushin@kusu.com.my.

Also present were Lee Kum Kee Malaysia, Singapore and Cambodia regional sales director Leong Chee Kang, Malaysia Chinese Muslim Association (Selangor) chairman Sharin Low Abdullah, Malaysia Chinese Muslim Association president Datuk Dr Mustapha Ma and Lam Soon Edible Oils food marketing division general manager Lo Wye Kan.

http://www.nst.com.my/streets/central/promoting-halal-malaysian-chinese-cuisine-1.164452#ixzz2Ato1r0HB

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